One Day Of BUV Students

1. Project Overview & Role

Produced under the Student Recruitment & International Partnership Department at British University Vietnam (BUV). This project was a cornerstone of my journey from PR & Communications Intern to Junior staff.

• Objective: To showcase the authentic, vibrant student life at BUV to prospective students through a "Day in the Life" format.
• My Role: Multi-disciplinary Lead (Executive Producer, Director, Scriptwriter, D.O.P, and Editor). I was involved in every single stage of the production pipeline, from conceptualization to final delivery.

Video: https://vimeo.com/666643326

2. The "Student-Led" Execution Strategy

What made this project unique was the "For Students, By Students" approach. I coordinated a crew of talented student peers, balancing professional standards with authentic storytelling.

• Resource Management: Leveraging internal clubs (Photography, Dance) and departments (Asset Management, Academic) to build a full-scale production without an external agency.
• Technical Ownership: Managing a complex Shot List (including 80+ distinct shots across campus) and a detailed Script to ensure a high-paced, engaging visual narrative.

3. Remarkable Organic Performance (No Ads Budget)

In an era of paid traffic, this project stood out by achieving viral-level engagement through pure organic reach:

• Views: 20,000+ across all platforms.
• Engagement: ~1,500 reactions, 1,000+ comments, and 800+ shares.
• Budget: $0 spent on Ads.
• Strategy: By involving a large number of students (15+ extras and 4 main actors), we created a "community ripple effect" where the content was shared naturally by the BUV community itself.

4. Operational & Production Credit

Coordination of a 20+ member crew including:

• Core Team: 2 Directors, 2 Line Producers, and a dedicated Cam Op.
• Talent: 4 Lead Actors/Actresses supported by 15+ Extras.
• Department Synergy: Successful collaboration with Student Recruitment, Student Services, and Academic Departments for location and asset logistics.

5. Final Takeaway for Operations

This project was more than just "video making"; it was a lesson in Resource Optimization and Stakeholder Management. Managing a large-scale student crew and multiple university departments to produce a high-impact asset with zero budget is the same mindset I apply to Scaling Operations in the Tech/Crypto space: Efficiency, Authenticity, and Community-driven Growth.

——

Executive Producer: Nguyễn Minh Tuấn (Vincent)

Director: Khang Nguyễn - Nguyễn Minh Tuấn (Vincent)

Script: Nguyễn Minh Tuấn (Vincent)

D.O.P: Khang Nguyễn - Nguyễn Minh Tuấn (Vincent)

Cam OP: Khang Nguyễn

Line Producer: Lã Hữu Trung - Phương Hoàng

Editor: Ruy Anh - Nguyễn Minh Tuấn (Vincent)

Assistant Director: Phạm Anh Long

Lighting: Hưng Hoàng

Crew: Phúc Thịnh, Cường Trần, Thuấn Kino

Photographer: Thành Ngọc Vy

Actors & Actresses: Nguyễn Xuân Hà, Trần Nguyễn Minh Châu, Nguyễn Thanh Tùng, Vân Anh Nga

Extras: Đỗ Phương Anh, Nguyễn Trọng Nghĩa, Hoàng Thị Bằng An, Trần Thu Trang, Phạm Thị Hoàng Linh, Nguyễn Thị Phương Thảo, Lê Ngọc Diễm, Trần Anh Phương, Nguyễn Thuỳ Trang, Đoàn Nhật Anh, Đặng Minh Quân, Hoàng Nguyễn Huyền Chi, Đặng Nguyễn Hà Phương, Nguyễn Quốc Huy, Vũ Hải Phương

British University Vietnam

Student Recruitment & Institutional Partnership Department: Ms Hanh Vo, Ms Hoa Nguyen, Ms Phuong Hoan

Asset Management, Student Services, Academic Department

IHM Class

BUV Photography Club, BUV Dance Club